Privacy Policy

Introduction

ac777 operates Bangladesh's trusted online casino and cricket betting platform at ac777.lat. This Privacy Policy explains what personal information we collect from users across Dhaka, Chittagong, Sylhet, Khulna, Rajshahi, and all regions of Bangladesh, how we use that information, and the rights you have over your own data.

By accessing or using the ac777 platform, you acknowledge that you have read and understood this Privacy Policy and agree to the collection and use of your information in accordance with it. If you do not agree with any part of this policy, please discontinue use of the platform immediately.

Information We Collect

ac777 collects information that is necessary to provide you with a secure, functional, and personalised gaming and betting experience. We collect information in two primary ways: directly from you when you register or use our services, and automatically as you interact with our platform.

Information You Provide Directly

When you create an account, make a deposit, place a bet, or contact our support team, you may provide the following categories of personal data:

• Full name, date of birth, and nationality
• Email address and mobile phone number
• Residential address including city and district (e.g. Dhaka, Chittagong, Sylhet)
• Payment account identifiers such as your bKash, Nagad, or Rocket mobile wallet number
• Identity verification documents where required for account security purposes

Information Collected Automatically

When you use the ac777 platform, our systems automatically collect certain technical and behavioural data to maintain platform performance, security, and service quality:

• IP address and approximate geographic location
• Device type, operating system version, and browser information
• Pages visited, session duration, and interaction patterns on the platform
• Transaction history including deposits, withdrawals, and betting activity

How We Use Your Information

ac777 uses the personal information we collect strictly for legitimate operational purposes related to delivering and improving our services. Specifically, your data may be used for the following purposes:

• To create, verify, and maintain your ac777 user account
• To process deposits and withdrawals via bKash, Nagad, Rocket, Upay, and other supported payment channels
• To send you important account notifications, security alerts, and service updates
• To detect, investigate, and prevent fraudulent activity, unauthorised access, and violations of our Terms and Conditions
• To personalise your gaming and betting experience by presenting relevant games, promotions, and cricket betting markets
• To comply with applicable legal obligations and to respond to lawful requests from regulatory or law enforcement authorities

Cookies and Tracking Technologies

ac777 uses cookies and similar tracking technologies to enhance the functionality of our platform, remember your preferences, and analyse how players across Bangladesh interact with our services. Cookies are small text files stored on your device when you visit our site.

We use the following types of cookies on the ac777 platform:

Types of Cookies We Use

• Essential Cookies — required for core platform functions such as user authentication and session management. These cannot be disabled.
• Performance Cookies — help us understand how users navigate the site so we can improve page speed, game loading, and overall experience.
• Preference Cookies — remember settings such as your language choice and display preferences to personalise your return visits.

Data Sharing and Disclosure

ac777 does not sell, rent, or trade your personal information to any third party. We may share certain data only in the limited circumstances described below, and only to the extent strictly necessary for each stated purpose:

Circumstances Where Sharing May Occur

• Service Providers — trusted third-party vendors who assist ac777 in delivering platform services, including payment processors, fraud detection partners, and cloud infrastructure providers. All service providers are contractually bound to protect your data and use it solely for the specified purpose.
• Legal Compliance — where disclosure is required by applicable law, court order, or a lawful request from a regulatory or law enforcement authority in Bangladesh or any applicable jurisdiction.
• Fraud Prevention and Safety — where it is reasonably necessary to investigate, prevent, or take action against suspected fraudulent activity, technical security incidents, or violations of our Terms and Conditions.
• Business Transfers — in the event of a merger, acquisition, or sale of all or part of ac777's business assets, your data may be transferred as part of that transaction. You will be notified prior to any such transfer.

We require all parties with whom we share data to maintain standards of confidentiality and security that are at least as protective as the standards described in this Privacy Policy.

Data Security

ac777 implements a range of industry-standard technical and organisational security measures to protect your personal data from unauthorised access, accidental loss, disclosure, alteration, or destruction. Our security infrastructure includes SSL/TLS encryption for all data transmissions, secure server environments, access controls and authentication protocols, and regular security assessments.

While we take every reasonable precaution to safeguard your information, no method of electronic transmission or storage is entirely without risk. We encourage you to use a strong, unique password for your ac777 account and to keep your login credentials confidential at all times. If you suspect that your account has been compromised, please contact our support team immediately at [email protected].

Data Retention

ac777 retains your personal data for as long as your account remains active and for such additional period as may be reasonably necessary to fulfil the purposes described in this Privacy Policy, comply with legal obligations, resolve disputes, and enforce our agreements.

When your personal data is no longer required for these purposes, we will securely delete or anonymise it in accordance with our internal data retention schedule. You may request early deletion of your data at any time by contacting our support team, subject to any overriding legal retention requirements that may apply.

Your Privacy Rights

As a user of the ac777 platform, you hold certain rights in relation to the personal data we hold about you. These rights include:

• Right of Access — you may request a copy of the personal data we hold about you at any time.
• Right to Rectification — if any personal data we hold is inaccurate or incomplete, you have the right to request that it be corrected or updated.
• Right to Erasure — in certain circumstances, you may request the deletion of your personal data, subject to any applicable legal retention requirements.
• Right to Restrict Processing — you may ask us to pause processing of your personal data under certain defined circumstances.
• Right to Object — you have the right to object to the processing of your personal data for direct marketing purposes at any time.

To exercise any of these rights, please contact our support team at [email protected]. We will respond to all verified requests within a reasonable timeframe. Please note that exercising certain rights may affect your ability to use some or all features of the ac777 platform.

Third-Party Links and Services

The ac777 platform may reference or display content from third-party game providers such as Pragmatic Play, Evolution Gaming, Spribe, and Ezugi. While these providers are trusted partners who supply the games and live casino experiences available on our platform, they operate under their own privacy policies and data practices. ac777 is not responsible for the privacy practices of any third-party provider. We recommend that you review the relevant provider's privacy policy if you have questions about how they handle data in connection with their games.

Children's Privacy and Age Restriction

ac777 is strictly an adults-only platform. Our services are intended exclusively for individuals who are 21 years of age or older. We do not knowingly collect, process, or retain personal data from any person under the age of 21. If you are under 21, you must not register an account, access, or use the ac777 platform in any capacity.

If we become aware that we have inadvertently collected personal data from a person under the age of 21, we will take prompt steps to delete that information from our records. If you believe that we may have collected data from an underage individual, please notify us immediately at [email protected] so that we can investigate and take appropriate action.

Changes to This Privacy Policy

ac777 reserves the right to update or amend this Privacy Policy at any time to reflect changes in our services, applicable laws, or industry best practices. When we make material changes to this policy, we will update the "Last Updated" date at the top of this page and, where appropriate, notify registered users via email or an in-platform notification.

Your continued use of the ac777 platform after any changes to this Privacy Policy are published will constitute your acceptance of those changes. We encourage you to review this page periodically to stay informed about how we protect your personal information.

Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or the way ac777 handles your personal data, please do not hesitate to reach out to our dedicated support team. We are committed to addressing all privacy-related enquiries promptly and transparently.